Francesco's : italian restaurant

video script & storyboard | shot list | research

The Client required a 30 second commercial that highlighted key features of the restaurant, including famous hospitality and warmth, signature dishes and wines, great atmosphere and celebrity patrons. I created a script and shot list that combined all of these attributes clearly and artfully within the 30 second time-frame. During production I finalized the shot list and created a dummy video from the raw footage, editing it into a rough cut of all the shots we wanted at the right time and length, which was then handed to our Video Editor. My voice was also used for the voiceover. 


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Art Direction and Design by Kihada Kreative