I was in chapters the other day looking at the sale items, trying not-so hard to resist buying yet another note book to add to my increasingly ridiculous collection. I flicked through a few, but could not find a single bloody one free from your bog standard staples of seemingly popular modern culture symbols. You had your deer heads, feathers, vintage bikes and of course - pugs. Sodding pugs. Ugly, bug-eyed little creatures that are bred with breathing problems and legs that don't work, all because they're the in-thing. Needless to say, I went home empty handed.
So how is it these random animals and items get more popular than others?
I'm a firm believer in collective consciousness - the theory that once you have an idea and you release it into the universe, it's there for other people to pick up on at the same time. With that in mind, I thought maybe a shake-up was about due.
I decided that maybe if I release a few choice options for replacement trends, they might catch on and we can have a bit of a refresh, just in time for the new fashion seasons. With things I think are cool and weird as my starting point, I'll see if any of them take hold. If they do, maybe it's the universe telling us to stop drinking the pop culture kool aid...
If I see one more moustache I think I might attack someone with an electric razor. Maybe next year we can get behind the intricate and fascinating shapes of ancient history's various head protectors?
Little known fact - Viking helmets never actually had wild horns attached, that was an artistic flair added by artists in the late 1700s. Imagine going into battle with a "decapitate here" handle right on your noggin. Makes for good imaginative inspiration though, more than a moustache ever taught you...
Owls are pretty cool, there's no denying it. But that doesn't mean I want them on my tshirt, my plates, my jewellery, my hot water bottle cover, my PJs, my christmas cards and on my desk filled with tea with a handle coming out of its butt. I'm a big fan of many ornithological dudes big and small, and a very understated bird that I am particularly fond of is the kingfisher. Gorgeous colours and bad-ass moves, why wouldn't you want to see more of these critters? To this day I've still never seen one in the wild, unless watching CountryFile counts...
I do love a good glass jar. I have an ever expanding collection whose previous contents stretch from jam, to branston pickle, pesto, pickled peppers, pasta sauce, the lot. There's just something about free glassware I cannot escape... but maybe it's time for a change. Do you know what else are cool, unique and a little bit scary? Toby Jugs. They come in all different shapes and sizes, and many characters are available. Who wouldn't want a beautiful flower arrangement atop a grizzled Toby head on their wedding tables I ask you??
I strongly encourage this line of thinking - find the individual in everyday life, don't settle for the first easy idea. It got me where I am today, and my life is more colourful for it. Tell yourself what you think is awesome, and the world will be full of amazing ideas.