Vitae Juice : cold pressed juice
tagline | website text | brochure text | research | product descriptions
Vitae Juice is a delicious, healthy product that has you hooked as soon as you try it. Our task was to encourage consumers to take that first step, and get them to the taste through visual marketing and branding. I conducted extensive research into their product, process and ingredients to create all the content for the website, including tagline, info about the company, Benefits and FAQs. I also wrote a small description for each flavour of juice that defines a different benefit to the body for every juice based on the natural ingredients.
Art Direction and Design by Kihada Kreative
This great veggie mix will help you maintain healthy cholesterol and blood pressure levels thanks to the kale and spinach. An extra hit of celery will help you de-stress and unwind for an evening of peaceful sleep.
Beets and carrots are a great combo for aiding digestion and keeping your colon in check. Anti-inflammatory aids in this juice will keep your digestive tract happy and healthy.
Jam-packed with antioxidants and high levels vitamin A & C, this is a great juice for optimal health. And if you drink it before a workout, the amino acids in the watermelon will also help soothe those sore muscles much faster.
Kick-start your day with a delicious wake up call. This juice’s carrot and lime mix is not only smooth and tasty, but the vitamin A can flush your liver of toxins. Perfect for the morning after a big night out!
Need a break? Absorb the calming powers of Matcha and help your body relax. You’ll still be able to keep your focus, as it also boosts concentration, memory and energy levels. A nice pick up for a long workday.